AiMA Sep 30 Event: Big Brands Discuss Social Media Initiatives

Event Details

AiMA Sep 30 Event: Big Brands Discuss Social Media Initiatives

Time: September 30, 2009 from 6:30pm to 9:30pm
Location: GA Tech Global Learning Center
Street: 84 5th Street, NW
Website or Map: https://atlantaima.org/index.…
Event Type: meetings, -, club/group, meeting
Organized By: AiMA Atlanta Interactive Marketing Association
Latest Activity: Sep 29, 2009

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Event Description

Social media has gone beyond fad status to credible marketing strategy. However, few organizations know how to create “working” tactics. Comcast does. AT&T does. The Red Cross does. On September 30, you’ll hear how Comcast uses Twitter as a customer service strategy, how AT&T creates authentic conversations with the youth market, and how the Red Cross produces enterprise results on a limited budget.

Speakers:
* Comcast - Frank Eliason, Senior Director in National Customer Operations @comcastcares
* AT&T - Mimi Chan, Director of Wireless Youth Marketing
* Red Cross - Wendy Harman, Social Media Manager @wharman
* Moderated by BLiNQ Media’s Dave Williams, CEO and Co-Founder @blinqmedia

This event is presented by AiMA and sponsors BLiNQ Media and Google/YouTube.

6:30p – 7:30p Networking
7:30p – 9:00p Program

Non-Members: $25 in advance, $35 at the door
Members: $15 in advance, $25 at the door
Advanced Members: Free (please RSVP)

Online registration closes on Monday 9/28 at midnight. Go to https://atlantaima.org/index.php?option=com_events&task=view_detail&agid=10

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